The central element is the large-format consultant's table made of solid wood. The "Table d'Haute" invites customers to linger and engage in lively discussions. The Eye Care Center stands for visible advisory competence. The wall furniture, framed in wooden slats, forms a neutral framework for the appealingly presented offers. The overview and good perception of the collections is guaranteed.
In 2021, we were able to renovate the 60 sales areas over a period of 4 months and equip them with the new StoreConcept. We are currently implementing this new look for all expansion projects throughout Switzerland.